Free Hotel Online Audit Tool — Check Your Google Rating, Photos & OTA Score | The Guest Insight

Online Presence Audit

Free · Instant · No Account Needed

Tell us about your hotel

We'll use this to find your online profiles and benchmark against comparable properties.

Step 1 of 3

Which channels are you active on?

Select all that apply. We'll audit your presence and performance on each selected channel.

🗺 Google Maps
🏨 Booking.com
✈ TripAdvisor
🌐 Expedia
🏩 Hotels.com
🏡 Airbnb
🌟 Agoda
📱 Instagram
📘 Facebook

Where shall we send the full report?

Your instant audit results appear on screen immediately. Enter your email to receive the full downloadable PDF report — free.

🔒 Your data is used only to generate and send your audit report. We never share it with third parties or use it for spam.

Online Presence Audit — Your Hotel

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Calculating...

Google Maps Score
Photo Quality Score
OTA Description Score
Review Response Score

🎯 Your Top 3 Priority Improvements

1
Analysing your hotel profile...
2
Scanning competitor benchmarks...
3
Reviewing channel performance...

📄 Get Your Full 12-Page PDF Report

Includes detailed scoring for all channels, competitor comparison, photo audit checklist, review response templates and a 90-day improvement roadmap. Free — no credit card.

Book Full Audit →
What You Get

The Full Report Includes

🗺

Google Maps Deep Dive

Rating score, review volume, photo count and quality, Q&A completeness, Google Business Profile optimisation score and category accuracy.

📸

Photo Audit — All Channels

Number of photos per room type, primary photo assessment, coverage gaps (missing room types, dining, exterior, amenities), quality vs competitor comparison.

📝

OTA Description Analysis

Length, keyword presence, unique selling point clarity, emotional language score, call-to-action effectiveness and comparison to top-performing competitors in your set.

💬

Review Management Score

Response rate, average response time, tone analysis, handling of negative reviews, and 5 ready-to-use response templates for your most common review types.

🏆

Competitor Benchmarking

Your scores vs 5 comparable hotels in your market — rating, photos, description quality and review volume. Instant visual of where you lead and where you lag.

🗓

90-Day Roadmap

A prioritised action plan showing exactly what to fix, in what order, with estimated effort and expected impact on your rating, visibility and direct booking conversion.